The Value Offer Funnel
Turn cold outreach into real sales conversations.
For founders, agencies and teams who want validated demand and warmer replies without burning budget.
We run an 8-week campaign that drives prospects to your “value offer” to find exactly what earns responses.
Then we scale the winners.
We’ve generated thousands of qualified B2B conversations for consultants, agencies, and founders across 50+ industries.
Typical outcomes in 8 weeks:
• Validated messaging you can scale
• 50 – 150 qualified conversations
• 20 – 40 booked calls
Some words from
Our Incredible Clients
Why most Outreach Fails:
Most traditional outreach fails not because the channel is broken,
but because it asks for time before earning trust.
That results in:
Bad deliverability
Low reply rates
Unqualified calls
Volume that does
not compound
This makes your outreach inefficient and your pipeline unpredictable.
How the Value-Offer
Outreach Strategy actually works...
We don’t lead with a pitch. We lead with value. Our system drives prospects to your value asset first, earning replies and warm conversations at scale.
We validate your ICP and offer, then build your Value Offer and outbound infrastructure.
We run daily outreach and follow-ups to generate qualified conversations using our proven "Value-Offer" strategy.
We track momentum and help convert conversations into booked calls (optional).
ICP Prospects Engaged → Qualified Conversations → Warm Opportunities → New Clients
How the Value-Offer Outreach
Strategy generates real conversations...
A proven 4-step execution framework we use to validate demand and generate qualified conversations:
Foundation + Infrastructure
Before any outreach goes live, we build the foundation:
• Upgrade and position your LinkedIn profile for outbound traffic
• Set up and warm LinkedIn and email infrastructure
• Ensure deliverability, safety, and compliance
This step prevents wasted outreach and protects your accounts.
ICP Validation + Targeting
We validate who actually responds using neural search ICP filters:
• Upgrade and position your LinkedIn profile for outbound traffic
• Set up and warm LinkedIn and email infrastructure
• Ensure deliverability, safety, and compliance
This step prevents wasted outreach and protects your accounts.
Value-Offer Messaging
We lead with value to start real conversations:
-Build your value offer with a completed resource/asset to send to interested leads
-Deploy personalized messaging
-Run multi-touch follow-ups
-Optimize based on real replies
The goal here is qualified conversations, not superficial engagement.
Scale
Once conversations start, we measure what matters.
You’ll know:
-Your realistic conversation velocity
-ROI if scaled
-Expected new clients per month
Validate your outreach first.
Only scale what works.
A 8-week execution phase to prove demand before committing to volume:
-Start with Phase 1 (Foundation + Momentum).
-Scale with conversation blocks in Phase 2 once performance is proven.
-No commitment until you see real replies and validated messaging.
*We aim for 20-40 qualified conversations with your target buyers.
If we don’t hit that threshold, we extend the campaign at no extra setup fee.
8-Week Validation Campaign
$6000-$8000
WHAT YOU GET IN PHASE 1:
– Qualified conversations from your ICP
– Messaging that earns replies before scaling
– A validated value offer you can reuse across
your funnel
– Clear data on what to scale next
WHAT’S INCLUDED:
✅ Strategy kickoff and ICP validation
✅ Messaging and value-offer alignment
✅ LinkedIn + email infrastructure setup and warm-up
✅ Professional LinkedIn profile upgrade
✅ Actively engage 3000 – 6000 ICP prospects
✅ Conversation tracking and reply analysis
✅ Weekly reporting on momentum and signal
✅ Dedicated campaign strategist and manager
✅ Profile safety and deliverability protection
*Phase 1 is required for all new clients
Scale What
Works
$4000+
*Price based on block size and
audience complexity
WHAT YOU’RE BUYING:
✅ Prepaid blocks of qualified conversations
✅ Delivered on a rolling basis using proven messaging
✅ Built on validated ICP and response data from Phase 1
✅ Volume based on data from Phase 1
A QUALIFIED CONVERSATION INCLUDES:
✅ A real human reply
✅ Within the agreed ICP
✅ Shows intent, relevance, or context
✅ Has follow-up or meeting potential
*Requires completion of Phase 1
